Digital Marketer

Digital Marketer

Location: Lagos

Job type: Full-time

Description

• Mshel Homes Limited is seeking a results-driven and innovative Digital Marketer to join our dynamic team.
• The ideal candidate will be responsible for planning, creating, executing, and optimizing Digital marketing campaigns across various online platforms. 
• The role focuses on increasing brand visibility, driving engagement, generating leads, and improving overall Digital performance through data driven strategies.

Key Responsibilities

• Develop and execute Digital marketing strategies to drive brand awareness, generate leads, and boost property sales.
• Plan and manage multichannel digital marketing campaigns, including social media, email marketing and content marketing, and online advertising. 
• Create and optimize targeted online ads through Google Ads, Facebook Ads, Instagram, and other relevant platforms. 
• Monitor, analyse, and report on campaigns performance, providing insights and recommendations for improvement. 
• Develop engaging and relevant contents, including graphics, videos, blogs posts, and social media updates, aligned with Mshel Homes Limited brand and marketing goals.
• Manage and grow the company's social media presence by creating impactful posts and engaging with followers. 
• Collaborate with the graphics and content creation teams to produce high -quality marketing materials. 
• Optimize the company's website for search engines (SEO) to increase organic traffic. 
• Manage and update company's website content, ensuring a user-friendly experience and accurate property listing. 
• Utilize analytical tools (e.g Google Analytics) to track website performance and implement data driven enhancement. 
• Implement effective lead Generation strategies through digital channels. 
• Utilize Customer Relationship Management (CRM) tools to track leads, manage follow-ups and enhance customer engagement. 
• Develop and execute email marketing campaigns, including newsletters and promotional offers. 

Qualifications

• Bachelor’s Degree in Marketing, Digital Media, Communication, or a related field. 
• Proven experience as a Digital Marketer, preferably within the real estate sector. 
• Strong understanding of Search Engine Optimization (SEO) tools.
• Proficiency in Digital marketing tools and platforms, including Google Ads, Meta Business Suite, MailChimp, and Content Management Systems (CMS)
• Strong understanding of SEM, PPC, and Social media marketing strategies. 
• Excellent content creation skills, including copywriting, video editing, and graphics design basics. 
• Data driven mindset with the ability to analyze metrics and derive actionable insights. 

Skills:

• Strong creativity and innovative thinking. 
• Excellent communication and presentation skills.
• High level of attention to details and organizational skills. 
• Ability to work independently and as part of a collaborative team.
• Up-to-date with the latest Digital marketing trends and technologies. 

What We Offer

• Competitive salary and performance-based incentives. 
• Opportunities for professional growth and development. 
• A collaborative and innovative work environment. 
• The chance to make a meaningful impact within the real estate industry.

Application Closing Date

Not Specified.

How to Apply

Interested and qualified candidates should send their CV to: hr@mshelhomeslagos.com using the Job Title as the subject of the email.