Marketing Manager at Tix
About the Role
In the next 5 years, we want Tix to be Africa’s most loved ticketing platform, and that’s where YOU come in. This is a hands-on role for a full-stack marketer who is an expert at both brand storytelling and data-driven content strategy.
You will be responsible for developing and executing a unified marketing strategy that drives brand awareness, generates demand, and builds a loyal user community.
You will lead a small, talented team and will be responsible for everything from high-level campaign strategy to the flawless execution of our day-to-day content.
What You'll Do
- Develop and own the comprehensive marketing strategy for Tix, encompassing both brand marketing and content marketing
- Be hands-on with content creation: write compelling blog posts, craft engaging email campaigns, develop social media copy, and set the standard for quality across all channels
- Collaborate with and coordinate the marketing team, which includes content creators and designers
- Plan and execute high-impact brand marketing campaigns, including product launches, creator programs, partnerships, and both digital and physical activations
- Establish and own all key marketing KPIs and dashboards, reporting on campaign performance, user acquisition, and brand awareness metrics
- Serve as the ultimate guardian of the Tix brand, ensuring a consistent, culturally relevant, and high-quality voice and visual identity across all channels
- Manage the marketing budget and make strategic decisions on where to invest for the highest return
- Build a strong, operationally excellent marketing function by implementing the processes and tools needed to ensure projects are delivered on time and to a high standard.
What You'll Learn
- You'll gain deep experience across the entire marketing spectrum, from brand storytelling to performance-driven content, making you a more versatile and strategic marketer
- You'll manage a team in a fast-paced startup, learning how to balance hands-on execution with leadership
- You'll work closely with Product, Engineering, and Customer Success, learning how to align marketing with business outcomes and drive company-wide impact
- You'll develop the systems, processes, and discipline needed to scale a marketing function, preparing you for senior leadership roles
- You'll own a budget and learn how to make data-driven decisions that directly impact growth and brand perception.
What We're Looking For
- 4+ years of experience in a marketing leadership role, with a proven track record of success across both brand and content marketing
- A "full-stack" marketer with hands-on experience in a variety of channels, including SEO, content, social media, email, and brand campaigns
- A natural leader and coach with experience managing and mentoring a multi-disciplinary marketing team
- A strong operator; you know how to run a marketing team efficiently, manage projects, and hold people accountable for deadlines and results
- A creative storyteller with an eye for great design and a deep understanding of how to build a modern, culturally relevant brand
- Experience using data and analytics to measure performance, inform strategy, and drive strategic decisions
- Highly organised and self-motivated, with the ability to work independently and take full ownership of the entire marketing function
- An unwavering commitment to quality, consistency, and attention to detail
- An open mind, a willingness to learn, and a solid commitment to continuous self-improvement.
What We Offer
- Flexibility to work remotely
- Competitive salary
- Health Insurance (for you and your dependents)
- Company provided work tools
- Learning allowance to support your personal and career growth
- A supportive and collaborative team culture
Apply here:
https://tixdotafrica.notion.site/Marketing-Manager-2e2f314a07c280e5b582d2aa49ffa9af