Digital Marketer
Location: Abuja (FCT)
Employment Type: Full-time
Role Summary
- The Digital Marketing Specialist will drive lead generation, brand visibility, and conversion through data-driven digital strategies. The role requires strong expertise in SEO and highly targeted paid advertising to deliver measurable business growth.
Key Responsibilities
- Develop and execute digital marketing strategies aligned with business objectives
- Plan, launch, and optimize targeted advertising campaigns (Google Ads, Meta Ads, etc.)
- Lead SEO strategy including keyword research, on-page and off-page optimization
- Manage website traffic growth and conversion rate optimization (CRO)
- Analyze campaign performance and provide actionable insights
- Manage content distribution across digital channels (website, email, social media)
- Conduct audience segmentation and targeting for high-quality lead generation
- Track and report on KPIs using tools like Google Analytics and ad platforms
- Collaborate with sales and business development teams to improve lead quality
Requirements
- Bachelor’s Degree in Marketing, Communications, or related field with 2–3 years of proven experience in digital marketing
- Strong expertise in SEO (on-page, technical, and off-page)
- Hands-on experience with targeted paid ads (Google Ads, Meta Ads, etc.)
- Demonstrated ability to run high-converting campaigns
- Proficiency in analytics tools (Google Analytics, Search Console, etc.)
- Strong data interpretation and reporting skills
Key Competencies:
- Data-driven decision making
- Creativity with performance focus
- Strong analytical thinking
- Communication and collaboration skills
- Adaptability and Intiative Thinking
- Cost per lead (CPL) and customer acquisition cost (CAC)
- Conversion rates across campaigns
- Organic traffic growth (SEO performance)
- Return on ad spend (ROAS)
- Lead quality and pipeline contribution
- Campaign ROI and engagement metrics
Optional/Advantage:
- Experience in real estate or high-value sales environments
- Certification in Google Ads, Meta Blueprint, or SEO tools
- Familiarity with CRM and marketing automation tools
Application Closing Date
16th May, 2026.
How to Apply
Interested and qualified canddiates should send their CV or Portfolio to: careers@neohomeslimited.com using the Job Title as the subject of the email.