Business Development Manager - Baby Hygiene Products
Location: Ikeja, Lagos
Employment Type: Full-time.
Job Summarry
- We are seeking a commercially driven and field-oriented Business Development Manager to lead the market expansion of a high-impact baby hygiene product.
- The role combines retail and wholesale channel activation with institutional engagement and digital sales conversion.
- The successful candidate will drive product awareness among pharmacies, baby product retailers, wholesalers, and healthcare institutions while supporting direct consumer access through the company’s e-commerce platform.
- The role requires strong understanding of retail structures, healthcare touch points, and consumer purchasing behaviour within the baby care category.
Key Responsibilities
- Introduce and activate the product across retail and wholesale markets within Lagos State.
- Build strong relationships with pharmacies, distributors, baby product stores, supermarkets, and key trade partners.
- Develop product visibility across relevant retail channels to improve awareness and availability.
- Conduct product presentations at antenatal clinics, maternity centres, pediatric clinics, and related healthcare institutions.
- Encourage caregivers and healthcare audiences to purchase through approved sales channels, including the company’s e-commerce platform where applicable.
- Develop and coordinate incentive programmes for retailers and wholesalers tied to agreed performance targets.
- Organize product demonstrations, awareness initiatives, and engagement activities to drive product trial and adoption.
- Track and report partner performance, field insights, and institutional engagement outcomes.
- Collaborate with internal teams to ensure alignment between field activities and digital engagement initiatives.
- Provide market feedback to support continuous improvement of go-to-market strategy within and outside Lagos State.
Requirements
- Candidates should possess a Bachelor's Degree with 5–8 years’ experience in business development, retail sales, trade marketing, or channel development within baby care, hygiene, healthcare, or FMCG sectors.
- Demonstrated success working with retail partners, wholesalers, pharmacies, and healthcare institutions.
- Strong understanding of Lagos retail, pharmacy, and healthcare engagement landscape.
- Experience conducting product presentations within healthcare or trade environments.
- Strong communication, presentation, and relationship management skills.
- Good understanding of digital tools and ability to support e-commerce-driven customer acquisition where applicable.
- Ability to work independently in a target-driven, field-oriented role.
- Proficiency in reporting, pipeline tracking, and performance monitoring tools.
- Willingness to travel nationwide as required.
Salary
N350,000 - N500,000 / Month.
Application Closing Date
22nd April, 2026.
How to Apply
Interested and qualified candidates should send their CV to: hr@eandg.com.ng and eandg.tprecruiters@gmail.com using the Job Title as the subject of the email.