Social Media Officer
Location: Lagos
Employment Type: Full-time
Job Summary
- We are looking to hire a Social Media Officer to manage the company's social media presence to drive brand visibility, customer engagement, social media management and sales.
- This role combines hands-on retail experience with digital content strategy, ensuring a consistent and compelling brand experience both in-store and online.
Key Responsibilties
Social Media & Digital Engagement:
- Develop and execute a social media content calendar across platforms including Instagram, Facebook, X (Twitter), and LinkedIn, Tik-tok and whatsapp channel.
- Create and curate engaging content — posts, reels, stories, and promotions — that reflects the organistion’s brand voice.
- Grow the company's social media following and increase engagement through targeted campaigns and community management.
- Monitor social media trends, competitor activity, and audience insights to inform content strategy.
- Coordinate with the marketing team to align online campaigns with in-store promotions and product launches.
- Respond to customer inquiries and feedback on social media platforms in a timely and professional manner.
Reporting & Collaboration:
- Prepare regular reports on social media metrics, and campaign outcomes for the Head of Sales..
- Collaborate with the procurement and sales teams to support market expansion initiatives.
- Identify opportunities to improve the retail customer journey and digital touch points.
Key Performance Indicators
- Drive website or store traffic.
- Store profitability and operational efficiency.
- Growth in social media followers, reach, and engagement rates.
- Customer satisfaction scores and in-store experience ratings.
- Consistency and quality of social media content and campaign execution.
- Social media conversion rate.
Qualifications and Experience
- Bachelor's Degree in Marketing, Business Administration, Communications, or a related field.
- 2 - 4 years' experience in social media marketing and management.
- Demonstrated ability to manage retail teams and drive sales performance.
- Hands-on experience managing brand social media accounts with measurable results.
- Experience in publishing, books, education, or consumer goods retail is an added advantage.
Required Skills and Competencies:
- Strong retail operations and people management skills.
- Proficiency in social media platforms, content creation tools, and basic analytics (Meta Insights, Google Analytics, etc.).
- Excellent communication, storytelling, and brand representation skills.
- Commercial awareness with the ability to translate marketing activity into measurable sales results.
- Highly organized, creative, and capable of managing multiple priorities simultaneously.
- Proficiency in Microsoft Office Suite; familiarity with Canva or basic design tools is an advantage.
Working Conditions:
- On-site role based in Lagos with the retail store.
- Flexibility in working hours may be required during product launches, promotional events, and trade fairs.
Salary
N250,000 - N350,000 monthly.
Application Closing Date
31st October, 2026.
How to Apply
Interested and qualified candidates should send their applications to: beeexsolutionsinc@gmail.com using the Job Title as the subject of the email.
Note: Only shortlisted candidates will be contacted.