Digital Marketer Officer
Location: Egbeda - Alimosho, Lagos
Employment Type: Full-time
Job Summary
- We are looking for a results-driven Digital Marketing Officer to support the planning and execution of digital marketing activities, drive online engagement, generate leads, and improve brand visibility across digital channels.
Key Responsibilities
- Plan and execute digital marketing campaigns across relevant platforms.
- Work closely with the Social Media Manager and Media Team to develop and promote engaging digital content.
- Collaborate with the Sales and Marketing Teams to support lead generation, conversion and customer acquisition.
- Manage and optimise the company’s online presence, including website, social media and YouTube.
- Implement Search Engine Optimisation (SEO) strategies to improve website visibility and organic traffic.
- Execute email and SMS marketing campaigns, including audience segmentation, scheduling and performance tracking.
- Generate, nurture and follow up on digital leads in collaboration with the Sales Team.
- Monitor digital campaign performance and prepare regular reports on key metrics.
- Conduct market, audience and competitor research to identify digital growth opportunities.
- Support paid digital advertising campaigns and monitor performance against set objectives.
- Track website traffic, engagement, conversions and other relevant digital marketing KPIs.
- Stay updated on digital marketing trends, platforms, tools and best practices.
Requirements
- Bachelor’s degree or equivalent qualification in Marketing, Communications, Business Administration or a related field.
- 2–3 years of experience in digital marketing or a related role.
- Practical knowledge of social media marketing, SEO, email marketing and digital advertising.
- Experience with digital analytics and reporting tools.
- Good written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Ability to work effectively with Media, Social Media, Sales and Marketing Teams.
- Creative, proactive and results-oriented approach to work.
Key Competencies:
- Digital Marketing
- SEO
- Lead Generation
- Email & SMS Marketing
- Social Media
- Content Marketing
- Analytics & Reporting
- Campaign Management
- Communication
- Teamwork
Application Closing Date
30th August, 2026.
How to Apply
Interested and qualified candidates should send their CV to: recruitment@pertinencegroup.com using "Application – Digital Markerter Officer" as the subject of the email.